"But it's just a toothbrush - what difference is it going to make?" said 7 billion people.

Let's do some quick math. There are currently over 7 billion people living in the world. An average person uses around 3 toothbrushes in a year. That gives us an estimate that around 28,000,000,000 toothbrushes are bought and tossed each year globally. That's an insane amount of plastic toothbrushes that end up in our oceans and landfills and is harmful to our planet and wildlife.

And did you know that a plastic toothbrush takes more than 400 years to decompose? That means if the modern toothbrush was invented in 1938 then ALL the toothbrushes that have ever been manufactured since then still exist!
So what most people see as a really small change is actually huge on a global scale.

And why not make the change to if it's so simple? The bamboo toothbrush will brush just as good as any other plastic toothbrush. And let's be honest, it looks way cooler! Plus it takes only about 6 months for the bamboo brush handle to return to the soil in a commercial compost bin. See how that's better than the plastic toothbrush story in the beginning?